Posts Tagged: Politics

How to win an election

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Faced with a seemingly endless flow of scandals, diseases and wars, what does it take for Britain’s politicians cut through and connect with a disengaged public?

Between horse meat scandals, expenses scandals and the small matter of a global economic implosion, the past few years have seen a number of senior figures and major brands fall from grace.

In the case of politics, such events have broken down a lot of trust between politicians and the general public, with many Brits voting for their next leader despite not necessarily trusting any of them or expecting anything from them.

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